Video Work
Video is a core part of my marketing work and my favorite way to communicate. I love to use storytelling to clarify ideas, guide attention, and make information easier to understand. From scripting and content planning through production and optimization. Below are a few examples that highlight different roles I’ve played across strategy, writing, and execution.
Is MyFitnessPal Premium Worth It?
Educational product review video
My Role:
On-camera delivery, scripting, content planning
Focus:
Created to clearly evaluate a consumer product by breaking down features, value, and trade-offs through structured storytelling and practical explanation.
Performance:
One of the most-viewed evergreen videos on the channel.
The 3 Best AI Calorie Tracking Apps in 2026
Scripted YouTube video
My Role:
Research, scriptwriting, story structure, on-camera delivery
Focus:
Developed and presented a comparative narrative to evaluate emerging tools, combining research with storytelling to support informed decision-making while maintaining the creator’s voice.
Performance:
Strong evergreen performance within a competitive topic.
Walk a Mile for a Smile:
SkyWater Search Partners
Event and brand video
My Role:
Filming, video editing, visual storytelling, brand alignment
Focus:
Filmed and produced to support a branded community event, with an emphasis on clear storytelling, pacing, and visual consistency aligned with SkyWater’s tone and messaging.
Context:
One of several videos created in collaboration with SkyWater Search Partners to support brand initiatives and event marketing.